π‘ Business Brainstorms π‘- My favorite ideas of the week
#1 π‘
Lots of interesting discussions after Sam Altman got fired from OpenAI.
One of the interesting themes: What does the guy actually do? Is he actually important for the company? Surely other people, the technicians, are responsible for the breakthroughs, right?
This kind of thinking is extremely common among people who never built a company.
Turns out entrepreneurship/being a CEO requires a very unique skillset.
Only because you enjoy baking and are good at it, doesnβt mean you should start a bakery. If you do, you will actually spend very little time baking. This is the key message of the book E-Myth by Michael Gerber.
#2 π‘
Most tech reporting is not worth reading as it is written by people without a proper understanding of the basics of how the technology works and extremely anti-tech biased.
The only exceptions I know are niche newsletters like Hard Startups by Kenneth Cassel and aggregators like Hacker News, as long as you stick to the comment sections.
#3 π‘(ad)
PlaceKit.io. 18% of e-comm shoppers drop their cart because of a lengthy checkout address form. PlaceKit offers a fully automatic address lookup to Increase conversion rates.
#4 π‘
When everyone zigs, zag.
With every ad medium, eventually βbanner blindnessβ sets in. People start screaming louder for attention, ads get bigger, fonts bolder, promises more ridiculous.
Thatβs when you have to go back to the basics. Just be honest, and make your pitch in as simple words as possible.
#5 π‘
By far the biggest advantage experienced founders have is that they know what βgoodβ looks and feels like.
They know when to quit because they know what real traction feels like.
They know when to hire and fire because they know what itβs like to work with A-players.